South by Southwest (SXSW): MoviePass, a Movie Subscription Service — for Theaters

When I first heard of MoviePass — a subscription service which lets you watch a movie a day for one flat price — I assumed the movies in question were streamed over the Internet, and that the company was an upstart Netflix competitor. Nope. They’re the movies currently in theaters. And MoviePass lets you go to the film of your choice at the theater of your choice, with no blackout dates and few other restrictions. At South by Southwest Interactive in Austin, I learned about ...